October 3, 2016

3 Keys to Selling a Home

Sell fast, it seems simple enough, but those of you who have been on the market already for months with no buyer leads can testify that many factors play a role in the sale. There are three keys to selling a home, it has to not only be researched and priced right, but you need a great marketing strategy your product has to entice buyer demands. Whether you’re new to the selling process or your home is already listed on the market, it’s never too late to prepare and showcase your home properly for sale. When buyers feel at home, they’re more comfortable and can relate to the space, which ultimately gets them to make an offer. Make no mistake, the home sale preparation is more than just cleaning and decluttering. So if you’re looking for results that end in the sale of your home, come discover how these three keys […]
September 29, 2016

Spice It Up: Vegetarian Chili on a Chilly Open House Day

While catered spreads or appetizers are the norm at an open house, a cup of vegetarian chili can create that warm and welcoming feeling especially on those chilly days during the Fall and Winter months. This simple version of a vegetarian chili can be made ahead of time for quick clean up, and it’s got just enough heat to appeal to a wide variety of buyers stopping by. By offering chili at an open house you’re playing off the sense of smell and taste to create an emotional connection point with home buyers, that will have them lingering in the space longer. If you live in a football community, take this one step further and have a game on as background noise, so buyers can envision themselves throwing a party for game time. But, remember this all starts with the chili, so try this recipe created by my husband Sal Arena, whether […]
September 28, 2016

Coffee Table Decorating Tricks: How to Style a Coffee Table

Check out your coffee table, what does it look like? Is it bare and boring. Maybe it’s a catch-all for your children or only holding a couple of coasters and your remote control. If this is the case then you’re missing a decorating opportunity because your coffee table is the star of the conversation area. Before deciding what to place on it, you first must choose a coffee table style that suits your design style and room’s purpose. It’s important to make sure the table is to scale with the rest of the room and furniture surrounding it. Consider these tips when selecting a coffee table: The size of an average coffee table is 48 by 24 inches, while a large one is often 48 inches square. It should be the same height as surrounding seating (use 18 inches high). Use a lip edge or tray top if you plan on using […]
September 26, 2016

An Ode to My Neighbors

Although I live in the largest city in the world, New York City, you’d be pleasant surprised that the place I call home is a small town neighborhood, where everyone comes together to support one another. Neighbors are an integral part of our life – whether you like it or not. Good Neighbor Day celebrated on September 28 is an annual holiday that promotes neighborliness and niceness towards people who surround us. Who is surrounding you? I have a cast of characters on my block who always have our backs. We’ve been on our block since 2003 and have shared a lot of laughs and cry with those who surround us. If you don’t know your neighbors well, today is your chance to start the conversation and build a relationship. Here are a few tips to be the best neighbor possible: Come Together  Get to know who is living in your […]
September 24, 2016

4 Ways to Control Stress When Selling a Home

Selling a home is no easy task, it can be down right stressful. Stress is infectious and can not affect you, but those close to you undermining your ability to make important decisions or maintaining daily tasks and schedules. A recent survey by Vivo Property Buyers in the U.K. revealed that homeowners feel that selling their home is the most stressful event in their lives. Selling your home outranked other stressful life events including having a baby, starting a new job and planning a wedding. Why? Well there is a lot riding on the sale of your home, it’s usually one of the biggest assets someone owns. Not to mention, the process can be long, daunting and there are many unknowns that can play a role in your stress.  It’s important to not only sell quickly, but sellers need the biggest return on their investment to feel satisfied with the deal and […]