August 11, 2016

Could Home Staging Sway Your Online Home Search?

Doing an online home search? Consumers love looking for homes online to check out home values, according to Google who found we use our phones to sneak a peek inside others lifestyles. But, it’s the amount of time people spend house dreaming that is shocking.  Google found that people on average spend 55 minutes per visit to real estate apps. That figure is based on 1,000 interviews, dozens of surveys and many hours of behavioral tracking.    John Thornton, a partner in Google’s real estate business spoke at Inman Connect conference in San Francisco saying, “customers roll over in the morning and start looking at real estate listings (on their phone).” This habit appears to have people open to the idea of taking on the American dream and purchasing a home. Online Home Search Facts About 69 percent of the people Google surveyed said “shopping for real estate was fun” on their phone and online. So fun, that 64 […]
August 9, 2016

National Book Lovers Day: 7 Simple Ways to Display Books at Home

Book lovers everywhere know a book collection can easily get out of control – taking over a corner, tabletop surface even an entire wall. On National Book Lovers Day, take a moment to display your collection as home decor to reflect your literary tastes. National Book Lovers Day, celebrated on August 9th is a day for all those who love to read to find your favorite reading place, a good book and schedule some time to do what you love and read the day away. Yes, you read them; you love them; then you put them on a shelf and basically forget about them. Displaying books in a home can set a warm and comforting mood in a space, while showing off your intellectual lifestyle. A dusty library doesn’t have to be an afterthought, make it a page turner with these seven ideas to decorate with your books. Mix n’ Match Ways Style your […]
July 28, 2016

5 Ways to Create a Pretty Home Office Space

Have an extra bedroom in the home or maybe a corner that could use a little love? Why not create a home office space to pay the bills, keep a schedule, journal or even have an area where kids can do their homework. After Superstorm Sandy destroyed our home in October 2012, I had to recreate my home office space to continue to run Stylish Stagers, Inc. As I stood in the room that was ripped down to the studs I knew that I wanted to have multi-work spaces in the room and that I wanted to use the vertical space of the room to keep important papers up above away from the floor incase of another flood. Prior to the storm my office was ripped from the pages of Pottery Barn with blue jean walls, dark wood furniture and one desk that sat in the center of the room. […]
July 21, 2016

Budget Friendly Staging Solutions When Selling a Home

When selling a home, chances are you don’t have a lot of money to spend on staging solutions. Many homeowners, who plan on selling are actually selling because they need money. Home staging doesn’t have to be expensive, in fact just by rolling up your sleeves and using what you already have in your home and neighborhood you can make a substantial difference.  Staging Solution: Depersonalize the Property Once you decide to sell your home, it’s important to pack away a few personal items, so buyers can easily imagine the home as their own. Some items you should consider removing during an open house include: family photos, memorabilia, personal keepsakes, collectibles and hobbies that won’t reflect the buyer’s interests. Another thing to consider is tone down heavily-themed rooms into more neutral spaces that won’t offend or distract buyers. Staging Solution: Factor in First Impressions Buyers will decide within seconds if they want […]
July 18, 2016

Agent Guide: How to Introduce Home Staging to Sellers

I recently polled a number of real estate agents on ActiveRain (a real estate blog site) to ask them about home staging, specifically what their clients were having trouble with when it came time to prepare their home for sale.  You can check out all the answers here, but we took the top four most requested and turned them into this video series to help agents learn more about the home staging process and how to start the conversation with their clients about using this ALL important marketing tool. Home Staging Video: Cost vs. Value The biggest question- you guessed it- the cost vs. value of home staging, so that’s the first question we answer in this 4-part series called Agent Meet Stager. In this video we discuss the average cost of home staging and it’s value based off of Real Estate Staging Association’s findings.  Home Staging Video: How Does […]