Marketing a business may have evolved over the years but being a confident communicator has been the constant driving a company’s message. In 2019, business owners benefited from creating an engagement connection online. That’s not going away any time soon, in fact in the years to come sales growth will expand through conveying conviction, tapping into your company’s purpose, and humanizing stories.
\nCommunication is an essential part of everyday life, both verbal and non-verbal cues will reveal our emotions, our thoughts, and our needs in our personal and professional lives. Having good communication skills is critical to finalize a deal, maintain a relationship, or even make a point.
\nOften times I’m asked, “how can I overcome my fear and effectively share on video, or even online when I’m nervous around being seen.”
\nBeing invisible in business will destroy your chance of being successful. It’s time to share your wisdom, let people recognize your brand and let your message be heard.\u00a0So many people lose out amazing opportunities simply because they\u2019re too nervous about what’s ahead of them.
\nThat’s why it’s important to communicate confidently, here’s what you need to get started:<\/p>\n
I first learned about nonverbal cues in college and it made me super self-conscious. I didn’t want people judging me based on how I was communicating with nonverbally. Ever heard of the term, “resting bitch face,” yes I’ve been told I suffer from it. This is when\u00a0a facial expression that unintentionally appears as if a person is angry, annoyed, irritated, or contemptuous, particularly when the individual is relaxed, resting<\/em>\u00a0or not expressing any particular emotion. A confident communicator requires you to also be a great listener. It’s simple if you don’t listen, you can’t understand or interpret what someone is telling you to be able to reply effectively. By being confident you’re able to listen to what they have to say, instead of thinking of what to say next and stumbling over the conversation. You’re paying attention which shows them you care about communicating with them. Here are a few tips on becoming a better listener<\/a>.<\/p>\n
\nBut, by knowing this I’m able to control this cue (well most of the time) because it’s not the message I’m thinking or what I want to promote.
\nWhat about two more common, simpler nonverbal cues to change? Posture and eye contact. In a work setting, it’s important to stand up straight, not fidget and directly face the audience your talking to in order to command confidence. But, what’s even more engaging is when you’re looking directly at someone (or at the camera lens) when talking with them. This shows a sign of respect and understanding that directly hits their emotions.<\/p>\nListen Up.<\/strong><\/h3>\n