Effective Date: August 18, 2026
Tori Toth (“we,” “us,” “our,” or “Tori Toth”) operates toritoth.com (the “Site”). This Privacy Policy explains what personal information we collect through the Site, how we use it, who we share it with, and the choices you have. It covers visitors, home staging clients and students, and real estate buyer and seller clients.
By using this Site, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Site.
Who We Are
Tori Toth is a licensed Arizona real estate agent affiliated with Coldwell Banker Realty, and the founder of a home staging and visibility education business serving home sellers, buyers, real estate agents, and home stagers.
Business contact:
Tori Toth / Coldwell Banker Realty
7975 N Hayden Rd Ste D105
Scottsdale, AZ 85258
Phone: (480) 442-3319
Email: tori@toritoth.com
Arizona Real Estate License #: SA711343000
Real estate brokerage services are provided through Coldwell Banker Realty. Home staging, education, courses, books, and consulting are offered independently of any brokerage relationship.
Information We Collect
Information you give us directly, when you:
- Fill out a contact, buyer, seller, or valuation request form
- Sign up for the newsletter or a lead magnet (checklists, guides, video series, webinars)
- Register for or purchase a course, consultation, book, or coaching program
- Book a staging consultation or real estate consultation
- Comment on a blog post
- Chat with us through the live chat widget on the Site
- Correspond with us by phone, text, or email
This may include your name, email address, phone number, mailing address, property address, and details about your buying, selling, or staging needs, including sensitive circumstances you choose to share with us (for example, a relocation, divorce, or estate situation). We treat information you share about a personal transition with the same discretion we’d want if the situation were ours.
Payment information. If you purchase a course, book, or consultation, payment is processed securely by Stripe. We do not store your full credit card number on our servers. Stripe’s own privacy practices are available at stripe.com/privacy.
Information collected automatically, when you visit the Site:
- IP address, browser type, device type, pages viewed, and time on page, collected through Google Analytics (via Google Site Kit) and Google Search Console
- Search behavior on Bing, collected through Bing Webmaster Tools
- Session recordings, clicks, scrolling, and heatmap data, collected through Hotjar, to help us understand how visitors use the Site
- Ad-related browsing data, collected through the Meta (Facebook/Instagram) Pixel, used to measure ad performance and show you relevant ads on Meta platforms
- Chat transcripts and any information you provide in the live chat widget, collected through Tidio
Cookies. The Site uses cookies and similar technologies from the tools listed above to remember your preferences, understand Site usage, and support advertising. Most browsers let you block or delete cookies; doing so may affect how parts of the Site function. If we add a CAPTCHA or spam-filtering tool to a form, it may also set a cookie for that purpose.
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and provide the real estate or staging services you request
- Send you the guides, checklists, or resources you requested
- Send newsletters, market updates, and promotional emails, which you may unsubscribe from at any time
- Follow up by phone or text about a listing, showing, or consultation you requested (see Text Messaging Consent below)
- Process purchases and deliver course or book content
- Improve the Site’s content, layout, and performance based on aggregate visitor behavior
- Measure and improve the performance of our advertising
- Comply with legal and real estate licensing obligations
We do not sell your personal information to third parties for money.
Text Messaging (SMS) Consent
If you provide your phone number through a form on this Site, you may receive text messages from Tori Toth, International, LLC (Tori Toth, REALTOR®, Coldwell Banker Realty) related to your inquiry, showings, listings, or consultations, including automated messages sent through our customer relationship management system.
- Consent to receive texts is never a condition of any purchase or service.
- No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, except service providers (such as our messaging platform) that help us deliver the messages you requested.
- Message and data rates may apply. Message frequency varies.
- Reply STOP at any time to opt out of text messages, or HELP for assistance.
- You may also opt out by contacting us directly at tori@toritoth.com.
Third Parties We Work With
We use the following third-party services to operate the Site and run our business. Each has its own privacy policy governing how it handles data:
- Google (Analytics, Search Console, Site Kit) — google.com/policies/privacy
- Meta (Facebook/Instagram Pixel) — facebook.com/privacy/policy
- Hotjar — hotjar.com/legal/policies/privacy
- Tidio (live chat) — tidio.com/privacy-policy
- Stripe (payment processing) — stripe.com/privacy
- LeadConnector / GoHighLevel (client relationship management, email and text follow-up) — gohighlevel.com/privacy-policy
- Bing Webmaster Tools — privacy.microsoft.com/privacystatement
If real estate listing (MLS/IDX) search is added to this Site in the future, listing data will be supplied by the Arizona Regional Multiple Listing Service (ARMLS) or another regional MLS, subject to that MLS’s data use terms.
When We Disclose Your Information
We don’t sell or rent your personal information. We may disclose it if required by law, subpoena, or legal process, to protect the rights or safety of Tori Toth, our clients, or the public, or in connection with a sale, merger, or transfer of the business. Otherwise, your information stays with us and the service providers listed above.
How We Protect Your Information
We use reasonable administrative and technical safeguards to protect the information we collect, including a security-hardening plugin, login-attempt limiting, SSL encryption on all pages, and regular site backups. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
How Long We Keep Your Information
We retain contact and transaction information for as long as needed to provide services, comply with Arizona real estate recordkeeping requirements, and maintain our business records, and we delete or anonymize it when it is no longer needed for those purposes.
Your Privacy Rights
California residents (CCPA/CPRA): You have the right to know what personal information we’ve collected about you, request deletion of that information, and opt out of the “sale” or “sharing” of your personal information for targeted advertising (which includes tools like the Meta Pixel and Google Analytics advertising features). To exercise any of these rights, contact us at tori@toritoth.com. We will not discriminate against you for exercising these rights.
All visitors: You may ask us at any time what information we hold about you, ask us to correct it, or ask us to delete it, by emailing tori@toritoth.com. We will respond within a reasonable time.
Unsubscribing: Every marketing email includes an unsubscribe link. You can also email us directly to be removed from any list.
Real Estate & Fair Housing Notice
Tori Toth provides real estate brokerage services through Coldwell Banker Realty and is committed to compliance with the federal Fair Housing Act and Arizona fair housing law. We do not discriminate on the basis of race, color, religion, sex, national origin, familial status, disability, or any other protected class in the provision of real estate services.
Children’s Privacy
This Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13.
Third-Party Links
The blog and other pages on this Site may link to outside websites, including social media, YouTube, and press features. We are not responsible for the privacy practices of those third-party sites.
Changes to This Policy
We may update this Privacy Policy from time to time. The “Effective Date” at the top of this page reflects the most recent update. Continued use of the Site after changes are posted means you accept the updated policy.
Contact Us
Questions about this Privacy Policy or your personal information can be sent to:
Tori Toth
Email: tori@toritoth.com
Phone: (480) 442-3319