Home staging is the act of preparing and showcasing your home for sale. Since 2009, I’ve been helping home sellers get their spaces market ready.

I believe in the power of home staging because I’ve seen it work first hand. In the end of 2009, I opened up a New York City based home staging company called, Stylish Stagers, Inc. since then we’ve been helping homes sell faster and usually for more money! In fact in 2014, we helped sell homes 80% faster.
If you want to get on (and off) the market with less headaches and hassles it’s important to take the time to stage your home prior to going on the market. Check out this recent infographic from UpNest, a website that helps create a cost-effective way for home owners to compare and hire real estate agents when they sell their homes. 

The Length of Time a Buyer Spends Inside a Home

This infographic suggests that a home buyer stays in a vacant home on average only 5 minutes but will tour a furnished home on average of 40 minutes, proving that a staged home can give sellers more of a chance to hook buyers emotionally. When a buyer is confronted with a decision, emotions from previous or related experiences assigns a value to the purchasing options they have. This means most home buyers purchase first with their emotions and then justify the purchase with their wallets. So a buyer’s experiences create preferences over the options they have which leads to the purchase if potentially YOUR home.

How Home Staging Impacts a Buyer

Another interesting point made in this infographic is how home staging actually impacts a buyer.

81% of buyers say it’s easier to visualize the property as a future home, 46% are more willing to walk through a home viewed online, 45% say home staging positively impacts the home’s value if decorated to a buyer’s taste and 28% of buyers will overlook a home’s faults.

The Cost of Home Staging

While this infographic quotes a National Association of Realtors statistic that the median cost of home staging is $675, the Real Estate Staging Association conducted their own independent report and discovered this cost was low. The RESA report helps answer the questions, “What are the staging fees for staging services in my area?” and “What is an estimate to stage my vacant home?”.  The report includes pricing for staging services including:  the cost of a written consultation, the price of a walk and talk consultation and staging fees for both an occupied home and a vacant home. These are all services a Professional Home Stager can offer to get your home prepared for sale.